Fitness Tradeshow, here are some expert tips from Athletic Vision team
Going to a fitness tradeshow is one of the most enriching experiences for anyone who enjoys and works in this field. You will be able to enjoy countless interactive experiences, meet incredible people and meet face to face with the big players in the world market.
However, we know the difficulties and obstacles faced by those who have never been to a fair outside the country. In this sense, Athletic Vision Team, who have more than 38 years of experience in this market have prepared rich material full of tips on how to best take advantage of this incredible opportunity!
Long time before the tradeshow
-Travel documentation
You will need a visa for the country where the fair will take place, do this in advance to avoid unforeseen events. Sometimes the country requests an invitation from a company, if applicable, we can help you with this issue.
-Analyze in advance who the exhibitors will be
Check the fair’s website + social media and follow the exhibitors’ social media, don’t waste time and follow us there @athleticvisionfitness
-Transport
Well, you will probably arrive by plane, instead of looking for another plane to go to your final destination, check the possibility of going by train. This can reduce some costs, in addition to being able to get to know the place better.
-Hotel
Book your hotel or AirBnB in advance in a location close to the fitness tradeshow, these places are usually sold out long before the fair and will make your daily commute much easier.
-Local
Check the exhibition hall according to each exhibitor segment. As in some cases there is more than one warehouse and it is not always possible to visit everything. Focus on what interests you most. The organizer usually makes this available some time before the fair.
Short time before the fair
-Food
We suggest that your diet be as light and balanced as possible. Some local foods may not make you feel sick and you may miss a market day as a result. Choose more universal restaurants that you already know.
-Fair registration
Registration is generally only required on 1 day of the fair, take this time into account when arriving on your first day
-Passport
This is your only valid document abroad, so always remember to carry it, or at least a copy of it.
-Hotel
In some cases taxi drivers will not speak your language, so take a business card from your place of stay with basic information (address, telephone number and name)
-Transport:
For your convenience, you can request a taxi to the fair at your hotel reception.
-Mobile chip:
Buy the chip locally when you arrive, this way you will have free access to the internet, not just depending on wifi
-Plug adapter:
Some sockets may be different from your country of origin, so it is a good idea to bring or purchase a universal adapter. Remember to check the country’s standard voltage
-JetLeg
If the time zone is very different, remember that this could be a problem, so try to adapt your sleep on the plane and your schedule in the first few days. If you have the opportunity, arrive a few days before the fair, it will be good for that and to visit some tourist attractions.
-Cool down
Fitness tradeshow are exhausting, you’ll be walking a lot, so take advantage of the lunch time to cool down, as the exhibitors will also take a break, otherwise by the end of the first day you will be exhausted.
-Security
It is important to highlight that security is important, so take care of your belongings, usually the biggest exhibitors offer some type of bag as a gift, know that if Athletic is there, we got your back.
-Cash or credit card?
Prefer to exchange your currency when you arrive at your destination, the fees are lower and there are places that do not accept international credit cards.
-Catalogs
Excess baggage problem. Be carefull with the paper catalogs, it can add a lot of weight and end up being charged for excess luggage on your return journey.
-Clothes
Make sure you wear comfortable shoes. Remember that this is a fitness fair, so wear comfortable clothes so you can test the equipment and participate in the activation experiences that the brands provide.
-Hydration
Don’t worry about taking your bottle, many stands offer it as a gift, so you avoid carrying unnecessary weight. But don’t forget to stay hydrated, especially if the country is drier.
-Schedules
Keep an eye on the schedules, try to arrive 1 hour before the fitness tradeshow opens and pay attention to the departure time, as the transport gets crowded.
-If you stay at the fair for more than 1 day, don’t be in a rush, enjoy the experiences and make the most of the knowledge you will have there.
-Networking
You will meet a lot of people, so remember to take some business cards, this will reinforce your brand image and facilitate future contact, it is interesting to have it in the digital version too, check this
-Connection restrictions
China has some restrictions on access to foreign websites and apps, so it’s interesting to download WeChat, which is a messaging app that they use popularly.
With these tips you will definitely get the best out of a fitness tradeshow. Athletic has complete solutions for you as a fitness distributor, visit our website www.athleticvisionfitness.com and discover our lines of equipment and accessories.
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